For celebrities and public figures who travel frequently, staying ahead of modern scams is essential—not just for personal safety, but for protecting reputation and financial privacy. One growing concern making headlines is the EzDriveMA scam, which impersonates Massachusetts’ official tolling system to steal personal and financial data.
Here’s a comprehensive, up-to-date guide to help you recognize and avoid this online threat—before it hits your inbox or smartphone.
What Is EzDriveMA?
EzDriveMA is the official electronic toll collection system in Massachusetts, used for both E-ZPass MA and Pay By Plate MA. It allows drivers to pass through tolls without stopping, with charges automatically billed based on transponder data or license plate recognition.
However, scammers are increasingly mimicking this service—creating fake websites, sending fraudulent emails or text messages, and urging recipients to “pay now” for overdue tolls. The result? Identity theft, credit card fraud, and sometimes reputational damage.
Why Are Public Figures at Higher Risk?
Celebrities, influencers, and high-net-worth individuals are especially appealing targets for online fraud. Their names are publicly available, travel is frequent, and their staff often handles logistics—creating more entry points for scammers.
Common tactics used in the EzDriveMA scam include:
- Fake text alerts claiming unpaid tolls
- Phishing emails using EzDriveMA branding
- Spoofed websites designed to capture payment info
- Threatening language (“license suspension,” “late penalties”) to induce urgency
Red Flags to Watch Out For
Recognizing the scam early is your best defense. Here are key indicators:
2. Unsolicited Text Messages
Text messages may read:
“Immediate action required: Unpaid EzDriveMA toll. Pay now to avoid penalties.”
These messages usually include unsafe links. Don’t click them.
3. Poor Grammar and Spelling
Many scam messages contain errors—unusual capitalization, spelling mistakes, or awkward phrasing.
4. Requests for Sensitive Information
Legitimate toll agencies never ask for your Social Security Number, full credit card number, or login credentials via email or text.
How to Protect Yourself and Your Team
As a celebrity or public figure, protecting your information also means training those around you. Consider the following steps:
✅ Stick to Official Channels
- Bookmark and always use the official EzDriveMA portal: https://www.mass.gov/ezdrivema
✅ Use Two-Factor Authentication (2FA)
- Enable 2FA for email accounts, payment platforms, and toll account access where available.
✅ Alert and Train Assistants or Travel Managers
- Staff should be trained to recognize phishing attempts and verify toll notices before acting.
✅ Monitor Toll Accounts
- Check activity regularly and look for suspicious charges.
- Check activity regularly and look for suspicious charges. You can also use our online toll calculator to verify expected toll costs.
✅ Report Scams
- File complaints via the FTC’s fraud reporting site.
- Alert EzDriveMA via their Help Center.
Real Risks: What’s at Stake
Even if the monetary loss is small, falling for the ezdrivema scam can have major consequences:
- Credit card fraud
- Identity theft
- Media backlash if made public
- Loss of trust from followers or fans
- For high-profile individuals, damage control is expensive. Prevention is much easier—and safer.
Best Practices for Secure Toll Management
Here’s a quick checklist:
- ✅ Bookmark only official toll websites
- ✅ Never click links from unknown senders
- ✅ Verify all payment requests before responding
- ✅ Regularly audit your digital footprint
- ✅ Set up alerts for unusual account activity
Conclusion: Don’t Let a Scam Ride on Your Reputation
The EzDriveMA scam is just one of many digital schemes targeting public figures today. But with awareness, preparation, and the right tools, you can avoid the trap entirely—and ensure your identity, finances, and brand remain secure.
✅ Call to Action (CTA):
Share this article with your team and staff. Bookmark only trusted tolling websites. And always pause before clicking—especially when your name, travel, and privacy are on the line.
FAQs:
- What is the EzDriveMA scam?
It’s a phishing scam that imitates Massachusetts’ tolling system to steal personal or financial data. - How can I tell if an EzDriveMA message is fake?
Look for strange links, urgent language, or requests for sensitive info. - What should I do if I clicked on a fake EzDriveMA link?
Report it to the FTC, and monitor your financial accounts immediately.

